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Essentials of Marketing
- Samenvatting • 49 pagina's • 2015
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- €3,98
- 52x verkocht
- + meer info
Summary of "Essentials of Marketing" 
All chapters except chapter 4,5 & 12. 
So chapters 1,2,3,6,7,8,9,10 & 11.
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Essentials of Marketing
- Samenvatting • 61 pagina's • 2017
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- €12,99
- 16x verkocht
- + meer info
This is a resume/summary of ALL chapters of Essentials of Marketing from Paul Baines, Chriss Fill and Kelly Page. Contains all learning goals and keywords. Clarified with pictures from the original book. Also putted in QR codes with which you can practice questions related to the chapters. Every chapter has 20 practicing questions. Succes guaranteed!
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The LEGO Group - Brand Fact Book
- Overig • 20 pagina's • 2017
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- €9,44
- 9x verkocht
- + meer info
For every student who is looking for a good example of a Brand Fact Book (brand analysis), mine got assessed with a 7. You can put it in your own words or use it as a framework, lay-out or template for your own marketing assignment with a different brand. See it as an information source!

This Brand Fact Book includes: a PESTLE analysis (analysis of the external environment), Porter's five forces analysis (analysis of the performance environment), SWOT analysis (analysis of the strengths, weakne...
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Micro business environment/marketing and management semester 1
- Samenvatting • 22 pagina's • 2017
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- €5,49
- 9x verkocht
- + meer info
Summary for the first semester of Micro Business Environment. This included various lectures of marketing AND management.
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Nivea - Brand Factbook
- Essay • 17 pagina's • 2017
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- €6,49
- 3x verkocht
- + meer info
This is a brand fact book of Nivea. It contains PESTLE analysis, positioning strategies, environmental aspects, branding strategies and much more. All of the explanatory info is extracted from the book 'Essentials of Marketing'.
Terwijl je dit leest heeft een medestudent weer €4,35 verdiend
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Marketing Principles Lecture Notes
- College aantekeningen • 52 pagina's • 2017
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- €5,49
- 2x verkocht
- + meer info
Lecture notes from Marnie de Koning's "Marketing Principles" lecture from ICM, Year 2, Block B; 2016/2017
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Essentials of Marketing and Powerpoint slides
- Samenvatting • 27 pagina's • 2017
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- €4,99
- 2x verkocht
- + meer info
This contains all information of the book 'Essentials of Marketing', chapter 1-12 plus vital information from the Powerpoint slides paired with the subject. Basically, if you study this summary, you're good to go.
Edit: I was graded an 8.2 for this exam using this summary!
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Marketing Principles Summary Exam
- Samenvatting • 131 pagina's • 2019
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- €5,49
- 1x verkocht
- + meer info
A complete summary of everything you need to know for the HBO Marketing Principles Exam. Complete with all terms. By learning/reading this summary I passed with a 8.7
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Essentials of marketing
- Samenvatting • 39 pagina's • 2017
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- €10,49
- 1x verkocht
- + meer info
Chapters 1, 7, 8, 9, 11
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Micro business Environment Marketing
- Samenvatting • 6 pagina's • 2015
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- €2,99
- 1x verkocht
- + meer info
summary essentials of marketing book- lectures period 1 a
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